о ӽṹ ȫ Ǻ о ɹ ȫ DZ ȫ ĸ 㾭 ҵó 쵼 й ע ӭ ߣ Ļ Σ ձ鶯 ȫ ܣ κ һ ٲ ʢ ȫ Ҫ ɹ Ը ʹ Ļ ս Ա Ա Ķ ϵͳ û Ľ ϣ û ĸ ȫ Ч ܡ ȫ

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Ҳμ IBM һ 飬 Ϊ Թ ߣ ĬĬ Ĺ 죬 ȫ ӵ 30 Ա Ȼ ת г IBM Ա 䣬 Ҳ ? ʶ Э Ч ʾ ߡ Ա Ա ľ Ҳ Զ ҵ Ŀ ƺ Ǿ һ Ҿ 룬 ʲô ôһ ȫ ĸ Ч أ ã dz о к İ һλ ѧ ѧ 쵼 Ȿ ϵ ͽ У Ǹ δ һ ȫ ĸ Ч ʽ ǰ ö IBM һ Ա е IBM µ Ȿ ص ش
IBM ʮ ˡ ǰ ڶ ұ ƾ ߺͱ Ƕ һ ʶ а IJ һ ȶ г ˣ Ը ع鳯 Ĺ ģʽ ҽ IBM Ҳ ? Ͻ ȡ Ŀ ش ķ ϵͳ Ĺ ģʽ ʺϣ θ ڡ
ǰ λ ˣ к ӣ Щ dz һ Σ ڳ ܣ ôȰ ã Ǿ һ ʵ ö ס Ļ һ 죬 ó һ ö һ ϡ ÿ ô ǰѿ Ӿ ϡ ö һ һ ϡ Σ Ӻ ˡ ҵĶ ǰ Ǽ һ ģ Ž ﻥ Ǿͻ һ ѿ ӣ κε ǡ IJ 롢 ɸ ģ Ǿ һ һ Ŀ ӣ ͱ
о ӽṹ ȫ Ǻ о ɹ ȫ DZ ȫ ĸ 㾭 ҵó 쵼 й ע ӭ ߣ Ļ Σ ձ鶯 ȫ ܣ κ һ ٲ ʢ ȫ Ҫ ɹ Ը ʹ Ļ ս Ա Ա Ķ ϵͳ û Ľ ϣ û ĸ ȫ Ч ܡ ȫ ʱ Ҫ 쵼 ߡ Ⲣ ûش ǣ Щ ʱ Ҫ ϸѡ Ρ ϵͳ 쵼 Ų ڸ 㼶 ŵĹ ھ ʤ ø һ ǣ Ƶ ϡ ѹ ء ʮ ע Ա Ҫ ļ ҵ ǣ ȫ ԳƲ ϡ ѹ ء
ȫ CEO Ϊȫ ԣ ǵ Ա һ ȫ ġ Ҽ ȫ Dz Ա ʵ ϣ ȫ Խ Խ Ϊ ط ʱ Ϊȫ ijЩ Щ ߵ ƶ У ط û һ 㷢 Ȩ 磬ij 칫 쵼 ߣ Ϊ õ ù Դ ر λ ij صĹ Ǹ 쵼 ԣ Ķ ν Ǹ ط ȴ رմ ij
ȫ 쵼 Ϊ ط ɵ Ҿ Ϊ ط ɵ Ļ ô ƺ ɡ ij ҿ Խ Ĺ á ŵ һ Ƿdz ع ϵĹ ң Ҳ ȫ ɽ ܣ Ȼ ȱ ȫ 嵼 쵼 ߣ һ Ӧ õ й ҡ 磬 һλ ҵ Һ λ ҵ Ҷ ж ʱ ˣ Ϊ Ƕ ʱ 䣬ij ȫ פ ӹ DZ Ա תͶ Ĺ Ƕ ʱ 䣬 ǼҴ ȫ ڽ һ һ 顣 Щ 飬 Щ Ա Ļ ǡ ե ˡ þ ˡ Dz ò 뿪 Ŭ ȫ 嵼 г Ĺ У ȫ ѡ ν г Ӫ һ Ļ ȫ Ա Լ ȫ һԱ
ҵ ǣ ȫ Ա ձ 鵽 ɸкͽ Ǹ ȫ š FUD Χ FUD ǡ fear-uncertainty-doubt ļ ƣ 塢 ȷ ɡ Щ ȵĴ Dz ģ Ϊȫ б Ҫ Ա һ Ա Լ ȫ Ŷӵ һԱ ǣ ǿ ҵ Э У һ dz 쵼 м ߵ Ҫ ȫ ǧ ɰ ǧ Ա ҳϸ أ
ҷ ȫ 쵼 ߣ ǵ һ ͷ ȴ ǣ Ӫ 첢ά һ Խ Ļ Ĺ Ļ 조 beacons ν Ա Ļ Σ Ⲣ ڻ ļ ۺ ȡ ô 쵼 δ Ļ һ Խ ҡ ڶ Ļ У Щʲô ɢԱ Ľ Ǹв ǿԱ ҳ ȡ θк Э أ
ڸ ҹ з ó Ľ ž һ ԡ 쵼 ṩ 뿴 о š һ ж Ը Ч Ч 쵼 ԣ ε Ա Ļ ԡ 쵼 ߣ أ ף ڻ Ķ ϵͳ 쵼 עԱ Ա ͻ ع
Щ ϵͳ Ϊ ǵĻ 档 磬 һ Ƕ ʳ ˮ ߺͺ һ Ǹй ܣ ܡ һ Ǹ Σ ķ Ӧ еķ Ӧ ǶԿ ϵͳ ǵĹ ʽ һ Ӱ 죬 ϵͳ е Ϊ ʽ Ÿ ӵ Ӱ 졣 Ǿ / attachment/affiliation ϵͳ / exploration/assertion ϵͳ
ɹ ȫ 缶 쵼 ߣ Ŭ ĸ Ŀ 棬 Ƿ 忴 ÿ
쵼 û ξͺ ʵ ŶӺ Ƿdz Ӫ Ļ 쵼 dz ƽ ˣ Ӳ Ȩ Ҳ ʲô Ģ ? Ա 䣩 Ա ȫ չ ǵ dz Ϊ ڴ ǿ Ŭ ƴ Ա Ա Ӧ
ɷù Ĵ ǹ У National Australian Bank ǰ CEO Լ ͼ أ John Stewart italian glamour ȫ κ ѧϰ Ļ Ƕ ô Ҫ Ҫ һ ǣ Ƚ Ч 쵼 ߣ С ܡ Ʒ ʣ Ա ڱ ڼ Ľ ǸС Լ ͼ ȵص Ա Ļ ԣ Ϊ ľ ϵع Ա ʱ Ա ΪԱ ǽ ѡ ʽ Լ ʽ 쵼 ð õز 쵼 ʲô ߵĻ ԣ Ҫ ʱ Ӹ 轨 Է 찲ȫ ı ﻷ ˣ к ǿ Ӱ ó ˡ
һ 쵽 ڴ Ҫǿ һ Ҫ Ӣ ʯ ڴ ǰ εľ ǰ ζ ɣ David Simon ڱ ʵ ξ Ӫ Ҵ ʱ ǿ Ҫ ԡ ڱ ʵ ѡ ιؼ ʲôƷ ʱ ɻش
Ĭ Ϊ Ĭ Ƿ Щ ʲô ɫ ľ ͷ йأ ο йء ?Ҫ ᵼ غ ϲ һЩ Ӧ Թ ѹ ˡ Ĭ ꡭ ҿ